How to Add Spot UV to Your Design

I often get asked how to add an extra “pop” to a design. A customer can have a great looking piece, but still want something a little extra to make…

How to Outline Your Fonts for Print

Why do you need to outline your fonts? Before sending files to print, it is important to convert all fonts to outlines. Outlining fonts in your files will ensure that the font’s appearance is preserved when your files are sent to print as it converts the font into artwork.

Achieving a Holographic Foil Look with Inline Foil

Inline foil is a great option for enhancing your business card design. Unlike stamped foil, where the foil material is pressed into the paper, a silver inline foil is applied…

2020 Pantone Color of the Year: Classic Blue

In 2000, the Pantone Color Institute began creating the Pantone Color of the Year. This color is a trendsetter for branding, marketing, and design for the upcoming year. Pantone seeks…

The Complete EDDM® Marketing Checklist

Despite the popularity of today’s Internet-driven marketing tools such as social media, search engine marketing, and commercial email, EDDM® marketing remains to be an affordable and cost-effective technique available to businesses.

How to Choose the Right Graphic Designer

When owning a business, there are certain things you’ll need such as a logo. Depending on your business, you may also need additional printed materials including: business cards brochures and…