Businesses, schools, restaurants, gyms, and other public spaces around the United States have closed down in the effort to help contain the spread of the COVID-19 pandemic. What does this…
With more counties issuing shelter-in-place orders people around the United States are beginning to adjust to a new normal of life at home. America’s workforce is being sent home, and almost overnight, a new acronym emerged, WFH, work from home. This lifestyle change means that consumers are not engaging with the same marketing channels. In these unique times, companies must be nimble with their strategy and tailor their service to meet their new normal.
With 2019 coming to a close, it’s time to devise your 2020 marketing plan. Take this opportunity and look at your goals and resources and develop a plan to make…
It’s October, and that means the Holiday season is upon us! Now is the time to decide if you’ll send out business holiday cards. Sure, you can take the easy…
When you’re managing a small business, it can be challenging to create time for blogging. But one of the most effective ways to establish yourself, build brand awareness, and provide…
If you don’t know what to say at a networking event, it can be hard to work up the courage to make connections. Don’t be fooled by the confidence of other professionals; at one point, they had just as much trouble breaking the ice. Arm yourself with a few conversation starters and step into the event, looking for the chance to make a few friends.